Pay Per Performance & Ecommerce Partner
50-Pound Boson is a team focused on driving business results – not marketing results – by doing the dirty work underneath the surface of the big ecommerce and communications platforms like Amazon, Shopify, and Facebook and more to increase your profits and explode your business goals
We Have Worked With Startups To Multinational Companies Worldwide
At 50 Pound Boson, we love to help good people and businesses grow. We treat our clients like teammates and family. We make sure shoppers receive a unique, personalized experience throughout their own shopping journey.
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GROWTH CONSULTING
Your business isn’t based upon someone clicking an ad or watching a pretty video. Your strategy shouldn’t be either. Power your growth with 1,000+ tactics that increase ROI across your entire business.
FULL-FUNNEL, INTEGRATED CAMPAIGNS
We create integrated strategies that take a full-funnel approach to marketing—establish a strong foundation, build your brand, generate leads and convert sales in the middle and increase customer loyalty.
FULL ECOMMERCE MANAGEMENT
Does your business need a hand with warehousing, fulfillment, or sourcing and logistics. Or do you need help creating and optimizing product offerings on your website, Amazon, eBay or Walmart? We have you covered.
FULL TRANSPARENCY
As such, we focus heavily on aligning our goals to yours, and we back that up by creating compensation agreements that are entirely or almost entirely results based. We like to have family members, not clients.
We Help Build and Grow Brands and Companies
Services
We Maximize Your Ecommerce Potential on These Channels
Google Advertising
Our Paid Search Ecommerce Experts strategies will turn online browsing into online buying.
Management
We help put your business into hyperdrive weather your a vendor or a 3rd party seller.
Facebook Management
We build, manage and optimize high ROI-focused advertising funnels on Facebook and Instagram.
eCommerce Websites
We create and manage eCommerce websites proven to increase sales and reveal insights into your customer’s journey.
WE GROW WITH YOU
We believe our customers choose us because we are both a Strategic & Executional partner in their journey to growth. Our multi-disciplinary team is comprised of DOers in creative direction, digital strategy, Amazon, marketing, UX, web design and ecommerce web development. Armed with over 25 years combined experience in digital strategies & planning, we balance your business goals with customer needs to create engaging customer experiences, acquire/retain customers and drive growth.
We audit and setup email collection, abandon cart, product in-stock and other workflows. We create Email and Messenger sequences that convert new customers, increase LTV, and drive revenue growth.
The best organic search efforts are built with a solid SEO foundation
We drive customer acquisition and revenue through growth-focused campaigns across major social networks.
We work with your existing team or act as your outsourced CMO to build out your marketing strategy, beginning with messaging and branding
Making data-driven decisions is critical in today’s digital marketing world and a trend of the future. We use data collection and analysis to optimize marketing channels, measure the impact of an A/B test, understand site visitor behaviors, and recommend changes to increase your profits.
We help you define your Channel Strategy based on your brand positioning and what you are trying to accomplish in the marketplace like Amazon, eBay, Walmart, Etsy, and More
Our Ecommerce Services Include:
- Ecommerce marketing strategy and planning
- Multichannel program management (SEO, PPC, social media, retargeting, programmatic, shopping, email, and affiliate)
- Customer loyalty and rewards program development
- Conversion optimization and testing (A/B, CRO)
- Promotions and platforms (UGC contests, viral sweepstakes)
- Content development (video, motion graphics, infographics, articles, blogs)
- Experience with both B2C and B2B target audiences
- Marketing attribution
- Analytics setup and configurations (Google Analytics, Ecommerce, Universal Analytics, CrazyEgg)
- Platform experience (Magento 1, Magento 2, Shopify Plus, WordPress)
- Marketplace Strategy & Marketing for Amazon, eBay and international
Our Blogs
Why You Should Work With Us
Do you ever feel stuck with your business, and you just don’t know how to maximize its growth potential? We feel you. We understand. That’s why we’re here. We can do the dirty work for you. 50 Pound Boson is all about driving your business growth into a whole new […]
Why You Should Be Using Facebook’s Conversions API
If you’ve ever run Facebook ads for your business, it’s likely that the Facebook Pixel is installed on your website. Without this tool that sends data on how people use your website back to Facebook, you can’t effectively optimize your Facebook campaigns. However, Facebook has another tool that you can[…]